The agency was founded by Sasson Guetta, a graduate of the Department of Visual Communication in Bezalel. During the 1980s the agency dealt mainly with the production of animation movies. The agency was involved in over 150 movie productions for the TV, movie and commercial industries.
One of our better known productions is the worms in the cigarette movie (“cigarettes disgust me” campaign) that was on the air for over 6 years.
During the early 90s the agency focused on building comprehensive marketing communication solutions for hi-tech companies. Since then, the agency serves many companies in different stages of development, in implementing branding campaigns abroad and outlining marketing messages through a long-term business outlook.
In the past 20 years we planned and designed a wide range of marketing communication tools for over 900 companies, some of which have been working with us since the beginning and until today.
For example: Avgol started working with us in 1988 when they had 4 employees. Today they employ over 350 people.
Another customer worked with us for 10 years with 5 different companies that he founded. We also had a client who worked with us with 5 different companies while sitting on the same chair (the companies were purchased and the names changed).
Throughout the years we have had 3 weddings between staff members.
Seven staff members opened their own agencies.
In addition to the internal team, the agency works with professionals in various fields:
Graphic Design, Website design specialty – Reuven Yamrom
English Copywriting –MichalEyal
Public Relations – Eti Dvir
Building and planning websites and newsletters – Anastasia Ochakovsky
Photography – Offer Nov
Industrial Design – Rami Kuriel
Booth design – Golan Twizer and Guy Turkenitz